> Chatham Hall sees a 300% YoY increase in dollars raised online after switching to GiveCampus

Chatham Hall sees a 300% YoY increase in dollars raised online after switching to GiveCampus

Chatham Hall, a girls’ boarding school in Virginia, struggled with an outdated online giving platform. Donors could only pay by credit card or PayPal, forms offered no room for storytelling or customization, and Giving Day results had plateaued.

Chatham Hall partnered with GiveCampus in July of 2024.

The six-woman advancement team was up and running within a week of signing with GiveCampus, thanks to smooth onboarding and hands-on support. They went on to host their most successful Giving Day yet.

Solutions provided

They use GiveCampus to:

Create custom giving forms that tell a story

The team is now able to build beautifully branded, high-converting giving forms that incorporate images, resonant language, and suggested gift amounts tied to donor societies.

Streamline operations for advancement services

Seamless integration with Raiser’s Edge NXT eliminates duplicate entry, recurring gifts now get processed automatically, and custom reporting options make it easy to configure disbursement reports for different stakeholders.

Turn alumnae events into giving opportunities

More than 11% of Family Day participants made an Annual Fund gift through the embedded giving option, and reunion sign-ups inspired donations from alumnae who hadn’t given in decades.

As a team of six women—three of whom are alumnae—we’re deeply proud of what we accomplished together.

Kimber Keating P’20, ’22, ’24

Director of Development & at Chatham Hall School

Triple-digit growth, a 45% lift in participation, and a spike in recurring gifts

On Charter Day 2025, their first Giving Day hosted on the GiveCampus platform, Chatham Hall raised more than $105,000 from 500 donors—nearly triple the dollars raised the year before and a 45% increase in participation. Eight matching challenges added more than $39,000 to the total, and 17 new recurring gifts were established in a single day.

raised from 500 donors

the dollars raised on their 2024 Giving Day

unlocked via 8 matching challenges

$105K+

raised from 500 donors

nearly 3x

the dollars raised on their 2024 Giving Day

$39K+

unlocked via 8 matching challenges

Every member of our advancement team, our volunteers, and our partnership with GiveCampus helped us turn the day into something much bigger than fundraising. It became about ‘friendraising,’ about connecting alumnae, families, and friends to Chatham Hall in a joyful way.

Kimber Keating P’20, ’22, ’24

Director of Development & Engagement at Chatham Hall School

Online giving momentum extended well beyond Giving Day

Chatham Hall saw a 300% YoY increase in dollars raised online after switching to GiveCampus. In fact, online giving as a share of total funds raised jumped from less than 2% in FY2024 to 12% in FY2025, with nearly 15% of online gifts made via digital wallets.

YoY growth in online giving after switching

online giving as a share of total funds

of online gifts were made via digital wallets

300%

YoY growth in online giving after switching

up 12%

online giving as a share of total funds

nearly 15%

of online gifts were made via digital wallets

Different stakeholders in the business office like to look at the same data in different ways. GiveCampus allows me to quickly and easily configure disbursement reports so everyone gets the data they need in the format they prefer.

Kristin Reese '08

Director of Advancement Services at Chatham Hall School

Dig into the details

Read the full case study to discover how Chatham Hall combined bold strategy, strong leadership, and the right tech to not only drive record-breaking results but inspire long-lapsed alumnae to give.